Nintendo has ruled out the possibility of a Wii console price cut this fall and instead will focus on special retailer deals or adding software or accessories to the package.
When asked about a possible price cut today in Tokyo, Nintendo president Satoru Iwata told the Associated Press there are no current plans. "Of course, we cannot say it will never happen, but we are not thinking of it for the near future," he said.
"Those who really wanted it would have already bought it so now we need to reach those who considered it but never got around to buying it."
A price cut would certainly help Nintendo fend off declining Wii hardware and software sales. The company saw sales fall 33 percent for the second fiscal quarter.
Nintendo will release a new Red Wii bundle this holiday that includes the new Wii Remote Plus controller, a hybrid of the original Wii controller and the Wii MotionPlus add-on.
The company will also look to boost profits when it releases the Nintendo 3DS worldwide early next year.
When asked about a possible price cut today in Tokyo, Nintendo president Satoru Iwata told the Associated Press there are no current plans. "Of course, we cannot say it will never happen, but we are not thinking of it for the near future," he said.
"Those who really wanted it would have already bought it so now we need to reach those who considered it but never got around to buying it."
A price cut would certainly help Nintendo fend off declining Wii hardware and software sales. The company saw sales fall 33 percent for the second fiscal quarter.
Nintendo will release a new Red Wii bundle this holiday that includes the new Wii Remote Plus controller, a hybrid of the original Wii controller and the Wii MotionPlus add-on.
The company will also look to boost profits when it releases the Nintendo 3DS worldwide early next year.
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